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WHAT ARE THE WATFORD DIGITAL SKILLS PROGRAMMES?

 

Watford Borough Council has partnered with Branduin Business Support to deliver two new digital skills programmes for Watford-based businesses who would like to improve their digital presence and ways of working.

 

These FREE programmes of one-to-one intensive digital marketing consultancy, advice and online events will help you develop specific skills to help your business work digitally.

Programme 1: ‘Digi-Do’

Do you have a digital marketing project which requires specialist support?

Our digital experts will design and deliver your project, as well as providing you with the valuable training and skills you need to drive it forward.

The programme offers local businesses one of the following in-demand digital delivery packages:

 

  • Website – Starter Pack

  • Search Engine Optimisation – Lead Generation

  • Email Marketing – Broadcast and Platforms

  • Selling Online – eCommerce for SMEs

  • Social Media – for Business

Find out more here.

Programme 2:  Digital Skills Events and Advice

Our popular event topics include:

  • LinkedIn

  • Selling online

  • Social media for business

  • SEO for lead generation

  • Video marketing

  • GDPR for email marketing

  • Digital business tools: accounting and CRM systems

Who can take part?

A business can take part in the programme if it operates in the Watford Borough Council administrative area.

How long does the programme run for?

The programme will close on 31 July 2022.

Join a Watford Digital Skills Programme workshop or catch up on-demand any you have missed:

  • Watford Digital Skills Programme: GDPR and Data Protection for small businesses
    28 Jun, 10:00 – 11:00
    Online Workshop
    GDPR is so much more than an inbox full of emails. If your processes are developed and managed with data protection at the forefront of your mind then compliance is not so complex.
  • Watford Digital Skills Programme: Digital business tools - CRM systems
    12 Jul, 10:00 – 11:00
    Online Workshop
    Choosing the right systems needs careful consideration – you’re going to be using the ones you choose for a long time. Set the systems up to maximise their value to you and ensure they are used effectively by all of your teams.
  • Watford Digital Skills Programme: Using Video, Podcasts & Images to boost your Sales
    14 Jun, 10:00 – 11:00
    Online Workshop
    You know that Video is critical to being successful online – it’s a well-known fact. This webinar tells you how to get it right: what to record; where to host it; how to use it; how to exploit it.
  • Watford Digital Skills Programme: The definitive guide to SEO - how to be seen on Google
    On demand
    Webinar
    Perfect for start-up / micro-businesses / SME’s who currently have a website and are looking to attract more customers and drive more traffic, and businesses looking for an overview of how to create an Search Engine Optimisation (SEO) strategy.
  • Watford Digital Skills Programme: Creating a website that works for you – a practical guide
    On demand
    Webinar
    Businesses need their websites to work harder for them and are often described as the ‘digital shop window’ to your business. So is yours a portal you’re proud of and does it work hard for you? Join us for simple practical ways to radically improve your website - which won’t cost you the earth.
  • Watford Digital Skills Programme: Social Media for Business
    On demand
    Webinar
    Social media used properly enhances your brand and increases brand awareness. Join to learn the tricks of the trade – and avoid the many pitfalls, make sure you're in the right places, create and increase traffic to your website and generate interest & dialogue with customers and prospects.
  • Watford Digital Skills Programme: LinkedIn Foundation - Creating an effective presence
    On demand
    Webinar
    How to write an effective LinkedIn profile, grow your LinkedIn network, demonstrate your expertise online and increase awareness of your brand or company. Confidently use LinkedIn to help you identify and approach potential prospects, key developers, contractors, major buyers & suppliers.
  • Watford Digital Skills Programme: LinkedIn Advanced - Generating quality leads
    On demand
    Webinar
    For anyone interested in creating business leads or referrals for their business. LinkedIn is a gold mine of prospect information for business development and sales. But the platform is vast, and it can be hard to know where to begin.
  • Watford Digital Skills Programme: Selling online on Amazon
    On demand
    Webinar
    There is an illusion that to sell on Amazon, one can be ready after a few clicks and some light configuration. This however is not the case – if selling on Amazon is considered core revenue for your business, approach should be planned in an end-to-end fashion as a comprehensive business line.
  • Watford Digital Skills Programme: Online Strategy & Innovation
    On demand
    Webinar
    Developing and delivering a profitable business model is difficult under the best of circumstances, and even more so in a post-pandemic environment. Evaluate your existing business model and develop new ideas that will excite your customers and business partners, and deliver sustained profits.